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Designing for eCommerce

Designing for eCommerce

Conversion, return on investment, loyalty, referrals; all of these site metrics are incredibly important to any successful website, and a site that sells product(s) is no exception. In a world (wide web) that’s muddled and overrun with sub-par, poorly designed shopping websites, it’s hard to break away from the mold. The key is to be informed — not only about designing a better shopping...

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Do you need SEO?

Do you need SEO?

If you run a website, one of the most obvious ways of blowing some of your marketing budget is on Search Engine Optimisation, but how do you know if it’s a service that will benefit your business? Is the money better spent on other methods of online or offline advertising and marketing? This is an interesting question which we will address in this month’s SEO article. When considering...

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10 Reasons to Have a Website

10 Reasons to Have a Website

Do you know that now at least 60% of UK companies have a Web presence? Your competitors may have already been in that sixty percent. If they have not had a website, chances are they may not be very happy to know that you have one! 1. Your website is your business card to the multitude of people who are online searching for the product or service you are offering. 2. After your customers finds...

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